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HKBN Disrupts Pay-TV Market by Launching Premier League Package at HK$99/month
 
  Dear Friends of HKBN

HKBN Disrupts Pay-TV Market by Launching Premier League Package at HK$99/month
 
 
  Today marks an important and happy day for Hong Kong pay-TV users, with the marketing campaign launch of our exclusive HK$99/month offer for HKBN residential broadband customers to enjoy comprehensive base content on Le TV Box 4K + Le Sports’ Package, which includes English Premier League soccer for the 2016/17 and 2017/18 seasons.

“Today we launched our marketing blitz across major local newspapers, blanketing Hong Kong with front cover placements across Apple Daily, Oriental Daily, Headline Daily and Metro Daily. As a new generation carrier embracing the OTT era, we are proud to shake up the market by delivering unprecedented value to Hong Kong pay-TV users at a disruptive price,” said Selina Chong, CMO & Co-Owner of HKBN.
 
 
  Full front page adverts deliver our unprecedented offer to the masses in Hong Kong. Full front page adverts deliver our unprecedented offer to the masses in Hong Kong. Click to zoom.  
 
  Our English print ad widens engagement to a legion of entertainment + football fans. Our English print ad broadens engagement to a legion of entertainment and football fans. Click to zoom.  
 

  10 December 2015

Hong Kong Broadband Network Limited